Tag Archives: channel
Channel Advocacy
Advocacy is a hot topic in marketing circles not least because social networks have increased the speed and spread of advocacy effects. Company reputations are built more rapidly and eroded even faster. Pockets of ignorance, which buffered companies in the … Continue reading
Filed under Social Networks
Dump your BAD Customers
Today, at a breakfast talk in Bracknell hosted by Mentor Group, Nick Ayton spoke about the challenges facing senior management in this recession. If you are under the age of 45, you will have been hired in a bear market and have … Continue reading
Filed under Indirect
